Modern Wife, Modern Life Exhibition at the National Print Museum of Ireland


I am delighted to announce that the National Print Museum of Ireland has agreed to host my exhibition, Modern Wife, Modern Life. It will run between August and October 2015.

Help Fund 'Modern Wife, Modern Life'.
Help Fund ‘Modern Wife, Modern Life’.

Modern Wife, Modern Life explores the ‘ideal wife’ turned ‘modern wife’ in 1960s Ireland as seen through the pages of women’s magazines. Manuals on how to be a good wife had been widely available in Ireland at the start of the twentieth century, but with the emergence of new technologies, the advice extended to newly married women and housewives began to change in the 1960s. The concept of being an ‘ideal wife’ became closely bound up with being a ‘modern wife’. This is best identified in the pages of women’s glossy magazines, which came to replace the traditional manual as a source for guidance. The message, driven by the advertisers, was clear: a ‘good wife’ was not just beautifully presented, but also used all the latest ‘modern’ devices. Her home – especially the kitchen – was an extension of her appearance and reputation. ‘Modern life’ and ‘modern wife’ became blended into the one ideal.

In addition to the magazines, a number of objects — including recipe books, photographs, a wedding dress — will also be on display.

For further information, visit the exhibition website, follow on twitter or like on Facebook.

Published by Dr Ciara Meehan

Reader in History at the University of Hertfordshire.

One thought on “Modern Wife, Modern Life Exhibition at the National Print Museum of Ireland

  1. Hi there. Damian Corless from the Irish Independent here.

    I’d like to run a feature on your Modern Wife, Modern Life exhibition for next Saturday.

    I’m on 087-2454529 and

    I’ll also try to make contact through the print museum.

    Kind regards,


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: